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Noonie to open Essex deli

Popular Noonie Deli in Middlebury’s Marble Works downtown mall will expand and return to its Chittenden County roots.

Popular Noonie Deli in Middlebury’s Marble Works downtown mall will expand and return to its Chittenden County roots. Photo by Louis Varricchio.

— Bryan and Jenny Phelps, owners of Noonie Deli at 137 Maple St. in the Marble Works in downtown Middlebury, are expanding their business.

According to the Phelps, the business will be expanding with a second location in Essex to open in the spring of 2013.

The new location will be in the Towne Marketplace complex at 1 Market Place, near Susie Wilson Road.

The deli will occupy space previously used by the Essex Party Store.

“We are excited to be bringing a Noonie Deli location back to Chittenden County, as the deli originated and grew out of a push cart on Church Street in 1989,” according to Bryan Phelps.”

The deli will feature the same popular, and award-winning sandwich, soup, salad and specials menu that Noonie’s has been serving for over 25 years in Middlebury.

“We believe that the people of Essex and surrounding communities will appreciate our commitment to quality food and exceptional customer service,” he said.

Daily operations of the deli will be managed by Noonie Deli veteran, Kimberly Sullivan, who has been serving Noonie’s customers for 15 years and is a resident of Essex.

Bryan Phelps said Noonie Deli has a long, involved history.

”It was started by Phoebe R. Bright and Mandy Hotchkiss in 1989 in Burlington,“ he said. “They rapidly expanded to nine locations all over Vermont, including the Middlebury location. In the early 1990s, due to reasons that I am unaware, they closed all the locations and sold the Noonie Deli name, and Middlebury location, to Karen Phelps—no relation to me, just a coincidence that we have the same last name—who was the manager of the Middlebury location at the time. Karen and her family then ran the Middlebury location until March of 2010, when Jenny and I bought it.”

The Phelps said Noonie Deli is a member of the Vermont Fresh Network and Vermont Businesses for Social Responsibility.

“We will continue to work to find ways to responsibly build, grow, and develop the business while continuing to support the local communities and food producers in and around our locations,’ according to Bryan Phelps.

The renovations to the new Essex space have begun, and as the construction progresses an official opening date will be announced.

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